‘GERMAN AUTO’ hosts ‘BMW GERMAN AUTO X BVLGARI EXCLUSIVE JOURNEY EXPERIENCE EVENT’ German Auto delivered a superior experience to its customers through the first-ever collaboration in Thailand with “BVLGARI”, world-class high jewelry brand through an exclusive exhibition of high jewelry and timepiece.
“German Auto”, the authorized BMW, MINI, and BMW Motorrad dealer, hosted an exclusive cocktail party “BMW GERMAN AUTO X BVLGARI EXCLUSIVE JOURNEY EXPERIENCE EVENT” to thank its valued customers for their continuous and long-term trust in the company’s service. The event also marked the launch of the newly refurbished Bangna showroom, which has been redesigned for greater comfort and a more modern look. At the event, guests enjoyed a range of high-performance cars from the BMW M series including the BMW X4 M Competition, BMW Z4 M40i, and BMW M5. The event also featured the exhibit of a high jewelry collection from “BVLGARI”. The cocktail party recently took place at the BMW German Auto Bangna showroom.
Mr. Ralf Bissinger, Dealer Principal, German Auto, said, “To thank our customers for their long-standing trust and support over the past 14 years, and also to communicate our belief that ‘German Auto is not just about BMW. It’s about delivering the best of experience’, we have continuously been strengthening our services and hosting exclusive events for our customers. On this occasion, we collaborated with BVLGARI to organize the Serpenti high jewelry collection as well as BVLGARI’s latest watch collection, which was recently launched at the Geneva Watch Days in Switzerland. This is the first collaboration between the two superior brands from the two industries. The event also celebrated our showroom, German Auto Chaengwattana, for being named an authorized dealer of BMW M, which will mark its 50th anniversary this year. The event reaffirms German Auto’s leadership as a high-performance car dealer in Thailand.”
Mr. Piyavit Khemarangsan, President, German Auto, added, “Our Bangna showroom has received a great response from customers. With the showroom being a centre for car lovers, we invested in its refurbishment to offer greater comfort and a more modern look. We also have the official right to sell BMW M, which is another success made possible by our customers’ trust in us. At the party, our customers could enjoy a close-up experience of models like the BMW M including the BMW X4 M Competition, the BMW Z4 M40i, and the BMW M5.
Inspired by motorsport spirit, BMW M sports cars feel at home on the road. “M Power” is the exclusive mark of quality – it promises unique technologies, breathtaking performance, and absolute quality. BMW M vehicles feature top output that leaves the mundane behind and unmatched torque, with instant revs and power from every touch of the accelerator. Behind it all, scores of innovative technological improvements: high-torque concepts, Twin Scroll twin turbochargers with a cross-bank exhaust manifold, single throttle valves, and forged crankshaft. No matter how many cylinders, the BMW M’s high-performance engines unite maximum power with maximum efficiency.
Guests were invited to experience BVLGARI’s latest timepiece collection, its first exhibit since the Geneva Watch Days 2022. Highlights included the 10th anniversary edition of Octo watches: the Octo Finissimo Chronograph GMT Automatic, a chronograph, and GMT watch with the automatic movement, as well as the iconic Serpenti Seduttori 103706 watch, with a stainless-steel case, black DLC treatment, rose gold bezel set, and 38 brilliant-cut diamonds.
The event also showcased Serpenti, BVLGARI’s high jewelry collection known for its unique snake-shaped pieces, from the necklace to earrings and the diamond emerald ring. Guests were invited to photograph the luxury jewelry alongside the BMW vehicles, the first experience of its kind.
Experience a world of premium mobility from BMW at German Auto showrooms in Bangna (Tel. 02-396-1199), Chaengwattana (Tel. 02-119-0999), and Pattaya (Tel. 038-235-600).